HOW DID YOU ATTRACT/ADDRESS YOUR AUDIENCE?
To address our audience we decided to ask what people's favourite horror genre was, and by these results, paranormal was the majorities favourite. We assumed using a little girl who is pale and wears nothing but a plain white nightie by herself indifferently in the middle of the woods is completely out of nowhere, and would not happen in real life - only if a child went missing: This relates to our opening title sequence as she is missing on some sort of a scale, as she's vulnerable and her parents are nowhere to be seen. We also retrieved this idea from the horror film 'Insidious' as 'Dalton' the young boy has crossed over worlds and isn't in the same body just like Amelie who isn't the same person as the doll has cursed her. People also gave us what favourite film they had in the sort of genre of horror they liked firstly. Our audience enjoyed horrors such as the woman in black, and a nightmare on elm street. Since this is based around children, this is where we came up with the idea in the first place.
We attracted the audience by using their ideas and incorporating it to a final opening title sequence. For example, we used the idea of having a little girl wearing lifeless, old, Victorian styled clothes from the horror film 'The Woman in Black' which is a paranormal sub-genre of horror. Using a Victorian type of doll was created and based around the horror film 'The Conjuring' we also used the name of Annabelle from the doll, and renamed ours 'Amelie' We wanted it to sound different as if it's being whispered or being echoed in the wind and to stand out with a built up fear and tension.
Doll Before Doll After
We attracted the audience by using their ideas and incorporating it to a final opening title sequence. For example, we used the idea of having a little girl wearing lifeless, old, Victorian styled clothes from the horror film 'The Woman in Black' which is a paranormal sub-genre of horror. Using a Victorian type of doll was created and based around the horror film 'The Conjuring' we also used the name of Annabelle from the doll, and renamed ours 'Amelie' We wanted it to sound different as if it's being whispered or being echoed in the wind and to stand out with a built up fear and tension.
Doll Before Doll After
We had the idea to completely destroy and ruin the Victorian doll's look to make it seem more scary, and less cute and childlike. It's as if the doll has tried to escape from the ground and has been through a lot just to find amalie; the vulnerable girl she's cursed. This was not discovered from a horror film not that we know of, but we thought our audience would find it more tense and realistic if a scary looking doll was cursing amalie and not a sweet looking one that looks like it's only there to play.
In our opening title sequence we used children's pictures that have been scribbled out as if they are getting rid of that person in real life as well as in a drawing. We found this idea on the film 'The Ring' as Aiden draws a picture of his dead cousin before they die, and we related this by drawing pictures of Amalie's family, such as her 'mummy' and 'daddy' with scribbled out faces to suggest they are going to die, or have died due to a scary looking doll.
In conclusion our audience is aimed at 16-19 year olds, that prefer watching paranormal horror that involve children being the main subject as they are vulnerable and you don't know what they are capable of. This is a great genre as paranormal is easy to create as many things happening can be created using effects and camera tricks - just like in magic performances or programmes.
These shots in our opening title sequence are similar, but also interest our audience to be asking questions. The first shot, she's turned into a 'ghost' like effect, and has simply moved within a matter of seconds onto the swing. Swings are stereo typically for children to use. Our audience enjoys paranormal things happening, and things that lets them ask a lot of questions about the piece.
The second shot, is where 'Ashleigh' the young tormented girl is pulled away 'unconscious' on the floor. Who's dragging her away? Is it the lifeless childhood doll, or something else? Our audience like questions that no one knows the answer too. It lets them interact even more and subjects their opinion altogether.
Finally, 'Ashleigh' is seen skipping into the dark woods, where a young girl should not be by herself. We decided to cut the footage up to make it as if, her soul is reaching out and is trying to get away, but also as if the doll won't give up.
The second shot, is where 'Ashleigh' the young tormented girl is pulled away 'unconscious' on the floor. Who's dragging her away? Is it the lifeless childhood doll, or something else? Our audience like questions that no one knows the answer too. It lets them interact even more and subjects their opinion altogether.
Finally, 'Ashleigh' is seen skipping into the dark woods, where a young girl should not be by herself. We decided to cut the footage up to make it as if, her soul is reaching out and is trying to get away, but also as if the doll won't give up.